Vittoria Ceretti 'On Edge' in Gucci for Dazed Magazine Spring 2024 by Thibaut Grevet
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How Shein Grabbed H&M America By the Throat | H&M Spring 2024 Campaign
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H&M celebrates Spring 2024 as a time of rebirth and new beginnings in a fresh and sophisticated campaign with equally upmarket clothes. For the women’s portion, models include Anok Yai, Bibi Breslin, Precious Lee, Raquel Zimmermann and Vittoria Ceretti styled by Kate Phelan.
Photographer Rafael Pavarotti [IG] is behind the lens, working with Albert Moya on what’s an exceptional and esoteric campaign film — the entire director’s cut.
In recent days, H&M received positive news in response to the Spring 2024 collections. H&M Group CEO Daniel Ervér, who abruptly replaced Helena Helmersson at the end of January, will tell you that he had little to do with the results.
H&M under Helmersson got caught in the worst possible squeeze and Ervér was her partner in that squeeze, being head of H&M for the last four years.
COVID came and Shein took off like an online rocket ship.
H&M controlled 16% of the fast fashion market in the US in November 2022, behind Shein's 50%. H&M’s $24.9 billion market cap as of November 2023 is approximately 35% of Shein's 2023 private valuation of $66 billion.
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Pucci Spring 2024 Campaign with Vittoria Ceretti | House Update
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The watery effect of Pucci’s heritage Vivara print takes the stage in a new Spring 2024 campaign headlined by Vittoria Ceretti and captured by Mario Sorrenti [IG] at Villa L’Alma near Milan.
Pucci Artistic Director Camille Miceli has invited us to Rome on April 4 to view Vivara in action as "one of the house's most iconic prints, dating back to 1965 and featured in all the archives."
To many of us, Pucci is an absolute jewel, with speculation-only 2023 revenue of $100m. If any group can nurture her to Pucci’s maximum potential, it’s LVMH.
Previously working under LVMH’s Sidney Toledano as the chief executive of smaller brands like Celine and Fendi, Camille Micelli at Pucci — along with Belgian fashion executive Saar Debrouwere as Pucci CEO — will operate under the guidance of Michael Burke, who recently took the helm from Toledano.
I dig deeply into the LVMH approach to developing talent in the Michael Burke link above.
Read MoreSupermodel Vittoria Ceretti Covers ELLE US March 2024, Lensed by Mario Sorrenti
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Vittoria Ceretti covers the March 2023 issue of ELLE US in a fashion story ‘Vittoria Ceretti Is the Ultimate Supermodel’ lensed by Mario Sorrenti [IG]. Alex White styles the engaging Italian in Alaïa, Dolce & Gabbana, Ferragamo, Gucci, Khaite, Marc Jacobs, Prada, Saint Laurent by Anthony Vaccarello, Schiaparelli, Willy Chavarria and more./ Hair by Tomo Jidai; makeup by Diane Kendal
Read MoreTory Burch Holiday 2023 Campaign with Nora Attal and Vittoria Ceretti
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The Tory Burch Holiday 2023 Campaign stars Nora Attal and Vittoria Ceretti in the south of France, visiting the retro-futurism architecture of Le Palais Bulles.
Photographer Oliver Hadlee Pearch [IG] captures the two top models as they settle into the womb curves of the iconic home of late fashion designer Pierre Cardin.
Read MoreAnok Yai and Vittoria Ceretti Take Greenwich Village for Michael Kors Collection Fall 2023
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Anok Yai and Vittoria Ceretti stroll together arm-in-arm in Greenwich Village and Washington Square Park for the Michael Kors Collection Fall ’23 campaign. Inez van Lamsweerde and Vinoodh Matadin capture the two, very successful, fashion industry models styled in the theme of ‘Urban Bohemia.’
Gloria Steinem’s Ms. Magazine turned 50 last year, and Gloria herself is nearing 90. Michael Kors was inspired by not only Steinem in designing his Fall 2023 collection. The Kors moodboards this season were peppered with 1970s activist, determined women including Ali McGraw, Cher, Jane Fonda, Lena Horne, Tina Turner and more. Disciplined and laser-focused on change, these women also embraced Greenwich Village style — especially because of its proximity to New York University.
Read MoreAs Gucci Pursues An 'Exclusive Elevated Path', Anne Says 'Watch for Landmines'
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In-transition luxury house Gucci presents its Fall Winter 2023 campaign featuring Vittoria Ceretti, Aboubakar Konte and Brando Erba, lensed by photographer David Sims [IG].
Alastair McKimm styles the cast with hair by Paul Hanlon and makeup by Thomas De Kluyver. “Brakhage” by Stereolab is the music in the campaign video.
I noted a few months ago that we didn’t even post the new Gucci Valigeria campaign video, thinking it was just a stop along the way of Gucci’s reinvention. But that mistake was AOC’s.
The video is exactly in sync with the Fall 2023 campaign.
Many luxury brands — Louis Vuitton immediately comes to mind, but also Dior — are redefining luxury in more humanist terms. This branding does not prevent exclusive salons for best customers. But our common humanity — or ubuntu — is part of the luxury brand story.
Look at the new RIMOWA campaign, as a good example.
Read MoreChanel Les 4 Ombres Byzance Beauty and Jewelry for Vittoria Ceretti by Elizaveta Porodina
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Chanel shares an inspired new eyeshadow collection Les 4 Ombres Byzance with design and color roots in the rich history of Byzantine jewelry, and several pieces in the archived collection of Gabrielle Chanel herself.
Chanel muse Vittoria Ceretti is the face of the campaign, with an image style that is a perfect expression for the creative mind of photographer Elizaveta Porodina [IG].
Read MoreFerragamo New Renaissance Fall 2023 Campaign by Tyler Mitchell Spotlights Uffizi Gallery
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Today’s release of a new Ferragamo Fall 2023 campaign, conceived by Ferragamo creative director Maximilian Davis, takes a spin on the Louvre’s success, confirming a new and very important, global-culture role for Ferragamo and Italian culture, via the Uffizi Gallery in Florence.
The partnership between the Ferragamo brand and the Uffizi Gallery is not a one-off ad campaign. Details of its depth and reach will emerge in the coming months.
Lensed by American photographer Tyler Mitchell [IG], who was named to the TIME 100 list in 2023 and has a cameo in the images, the Ferragamo Fall 2023 campaign features top models including Anok Yai, Jessica Stam, Lina Zhang, Mona Tougaard, Paul Hamline, Taemin Park, and Vittoria Ceretti.
I asked my AI partner Lulu to research the history of the Uffizi Gallery, and she has delivered in a major way. Read on in AOC link top of post.
Read MoreMona Tougaard and Vittoria Ceretti in 'CODEPENDENCY' for 032c by Sebastian Faena
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Model stars Mona Tougaard and Vittoria Ceretti are lost in bad-girl thoughts, oblivious to a message from artist Tony Cokes’ video works message for 032c: “I want you to get off your fucking asses and do something for the people.”
It’s all very Berlin, as photographer Sebastian Faena [IG] knocks these two Vogue model queens off their pedestals and brings them down to earth in ‘CODEPENDENCY’, styled by Ras Bartram.
Read MoreJacquemus Summer 2023 Campaign 'Raphia' Is Sun God Worthy with Vittoria Ceretti
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Sunshine-soaked yellow reigns supreme over Vittoria Ceretti’s dominant hold of our attention span in the Jacquemus Summer 2023 Campaign. The raffia hats are impossible not to adore.
Photographer Oliver Hadlee Pearch [IG] is behind the lens with styling by Ursina Gysi.
Simon Porte Jacquemus adores Italy, and his namesake boutique has popped into Cernobbio, home to Villa d’Este on the shores of Lake Cuomo. George and Amal Clooney, who own Villa Oleandra in nearby Laglio, will surely be fans of the Jacquemus boutique, open until October 16, 2023.
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Vittoria Ceretti Takes Us Beyond Artifice for D La Repubblica, Lensed by Vito Fernicola
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Top model Vittoria Ceretti shows off a side of her fashion persona not typically revealed. We are backstage as Vittoria prepares for her runway walk in a larger atmosphere fraught with tension.
There is an eye that tears, having to deal with the most difficult model in the world, or perhaps a frenzied creative director giving orders a bit too harshly. Speaking for herself in ‘Vittoria Ceretti: Semplicemente, Sono Felice [I’m Simply Happy.]” lensed by Vito Fernicola [IG] the model is at peace.
Read MoreRafael Pavarotti Shoots Maximilian Davis' Ferragamo Spring Summer 2023 Campaign
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Models Chol Mabior, Colin Jones, Kai Newman, Mona Tougaard, Silas Lutz, Vittoria Ceretti and Yoomi Sun front the February 2023 drop of Ferragamo’s Spring Summer 2023 campaign.
The New York Times profiled Maximilian Davis, Salvatore Ferragamo’s new young Black designer, last fall. The emerging designer dropped out of the 2022 LVMH Prize for young designer competition to take the Ferragamo position.
Photographer Rafael Pavarotti [IG] shoots the models in Ferragamo’s updated-hues studio with art direction by Edward Quarmby and styling by Mavi Staiano.
Read MoreEmRata, Vittoria and Ugbad Front Tory Burch SS 2023 Campaign by Jamie Hawkesworth
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Emily Ratajkowski poses with son Sylvester, age one, in the Tory Burch SS 2023 Campaign. The luxury brand takes a stand on family for its spring campaign also featuring models Vittoria Ceretti and Ugbad Abdi.
“Defined by sensual silhouettes, weightless layers, and an ethereal palette, the Spring 2023 collection reflects Tory’s purpose: to empower women and instill confidence,” the company said. “Women don’t want to feel restricted, and they aren’t interested in rules. They want to dress for themselves and express their individuality.”
The campaign, is styled by Brian Molloy and photographed by Jamie Hawkesworth [IG].
Read MoreVittoria Ceretti in 'Parade' by Paul Kooiker for Harper's Bazaar Italia December 2022
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The third fashion story in the selective-issues print launch of Harper Bazaar Italia is ‘Parade’. Like the other two stories, it’s a beauty, with model Vittoria Ceretti in the model spotlight. Sissy Vian styles Vittoria in luscious elegance lensed by Paul Kooiker [IG]./ Hair by Stephane Lancien; makeup by Tom Pecheux
Paul Kooiker’s work is on display starting tonight, Dec. 8, at FOAM Amsterdam, at the opening reception. The show closes on Feb. 12, 2023.
Read MoreChanel's Cruise 2023 Campaign, Shot in Monaco by Mikael Jansson with Loli and Vittoria
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French luxury powerhouse Chanel shares its Cruise 2023 campaign starring rising French model Loli Bahia and top model Vittoria Ceretti. Bahia first walked the fall 2020 Louis Vuitton show when she was still in high school.
The campaign, shot by Mikael Jansson [IG] pays tribute to Monaco and Karl Lagerdeld’s ties to the principality. Designer Virginie Viard highlights Monte Carlo’s cosmopolitan elegance, and glamour in her designs.
Coming on May 5 through July 16, 2023 ‘Karl Lagerfeld: A Line of Beauty’ will be on view — and the focus of — The Metropolitan Museum’s of Art’s Spring 2023 The Costume Institute Benefit [also known as The Met Gala®].
Read MoreAlasdair McLellan Flashes 'Realismo Mágico' with Chu Wong and Vittoria Ceretti
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