Arizona Muse, Constance Jablonski, Joan Smalls & Liu Wen For Estee Lauder's 'Every Woman Can Be Beautiful' Campaign

 

Mrs. Estée Lauder built her cosmetics empire on the firm conviction that every woman can be beautiful. That phrase ‘Every Woman Can Be Beautiful’ remains as relevant today as when the founder first said it, notes Jane Hertzmark Hudis, Estée Lauder Global Brand President. “It is inclusive, empowering and a universal truth that appeals to women around the world. It defines modern and global beauty and it acknowledges that this beauty comes in many forms. We are proud to take the words of our founder and use them to bring together the heritage, the image, the products and the conversations the Estée Lauder brand is having with women today.”

In support of this brand philosophy, Estee Lauder has names three new faces to its global ambassador lineup: Constance Jablonski from France, Joan Smalls from Puerto Rico & Liu Wen from China.

In this film Arizona Muse joins Constance, Joan and Liu Wen appear on behalf of Estée Lauder to discuss what beauty means to them.