Beyoncé’s New IVYTOPIA Takes Flight in 6th Adidas X Ivy Park Collab Campaign

Beyoncé’s New IVYTOPIA Takes Flight in 6th Adidas X Ivy Park Collab Campaign

The singer’s new single “Break My Soul” made music chart history Sunday July 10, moving the superstar into an elite category, one shared only with Michael Jackson and Paul McCartney.

Beyoncé has become the first woman — and the third musician ever — to achieve 20 Top 10 hits as a solo performer and 10 or more Top 10’s as a member of a group. On July 9, ‘Break My Soul’ moved to No. 7 on the Billboard chart.

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Beyoncé's Ivy Park Rodeo Drop Tells History of Black Cowboys Past and Present

Beyoncé's Ivy Park Rodeo Drop Tells History of Black Cowboys Past and Present

Adidas has teamed up with Beyoncé for her fourth Ivy Park capsule collection, made primarily of denim. AOC is praying against our research odds that the major denim drop Adidas x Ivy Park uses sustainable denim. Called Ivy Park Rodeo, the collection consists of 58 women’s and unisex apparel pieces, five shoes and 13 accessories — all designed as reimagined and modernized takes on classic Western wear.

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