Irina Shayk Fronts Zara 'A New Sensuality' Campaign by Mert & Marcus

Irina Shayk Fronts Zara 'A New Sensuality' Campaign by Mert & Marcus AOC Fashion

Zara’s latest womenswear capsule ‘A New Sensuality’ has arrived.

The brand continues its marketing elevation, using very top models in their campaigns, who are styled and photographed by the biggest names in fashion.

‘A New Sensuality’ puts Irina Shayk in the spotlight, wearing nine pieces in the capsule, lensed by Mert and Marcus [IG]. The collection of body-hugging, fluid jersey pieces is meant to inspire “Positivity and Confidence’ [IG].