Brazil's Top Environmentalist Gisele Bundchen Joins DraftKings As Environment and Social Goals Adviser

Supermodel, environmentalist Gisele Bundchen as joined sportsbook operator and daily fantasy player DraftKings as ESG adviser to the CEO.

Bündchen and DraftKings have already collaborated on a project in which the company will plant 1,000,000 trees by Earth Day 2022. 

"It is very important for successful corporations to make the necessary shifts in ESG initiatives to truly make a difference on a global level," Bündchen said in a release announcing her hiring. "In today’s world, in my opinion, it isn’t enough for companies to just be successful financially. Companies have to be successful in ALL areas, including social impact and sustainability initiatives that impact the future for all of us around the world.”

Gisele Covers Vogue Hong Kong Sustainability Issue

Gisele Bundchen's Vogue Hong April Sustainability Issue Cover Story by Kevin O'Brien

Supermodel, eco-warrior Gisele Bundchen covers the April 2021 ‘Sustainability’ issue of Vogue Hong Kong. Bobette Cohn styles the prominent environmentalist in images shot on location in Costa Rica by Kevin O’Brien [IG] Bundchen’s home is on the Nicoya Peninsula, near the beachside town of Santa Teresa./ Makeup by Jenna Anton

In our earlier article about Gisele’s Vogue Hong Kong cover story, we noted the very sad reality that the supermodel with the biggest voice on climate change and especially saving the Brazilian rain forest is losing her battle.

In last week’s virtual climate summit, Brazil’s president Bolsonaro conceded on Thursday to US president Biden’s demands for greater action on climate change. Few environmentalists believe that Bolsonaro’s promise means anything. On Saturday, Brazil’s president approved a 24% cut to the environment budget for 2021 from the previous year’s level, writes The Guardian. Bolsonaro is in bed with Trump in just about every aspect, including recognizing Biden actually won the US November 2020 presidential election.

Most recently Gisele is the executive producer of ‘Kiss the Ground’, narrated by Woody Harrelson, with interviews with Bündchen, her husband Tom Brady and Patricia Arquette. The hopeful message of the documentary deals with the topic of Biosequestration or the capture and storage of the atmospheric greenhouse gas carbon dioxide by continual or enhanced biological processes.

‘Kiss the Ground’ Documentary