Gisele Bundchen Fronts Arezzo Winter 2023 Campaign | Is Paris Texas Next? AOC Fashion

Brazilian supermodel Gisele Bundchen fronts the Winter 2023 campaign for footwear brand Arezzo, lensed by Fernando Tomaz [IG]. Pedro Sales styles the campaign with creative direction by Giovanni Bianco and set design by Jean Labanca./ Hair styling and makeup by Henrique Martins

Arezzo & Co. the 50-year-old Brazilian conglomerate behind Arezzo, Gisele’s ad campaign featured here, Schutz and Alexandre Birman acquired 65 percent of Paris Texas footwear brand two weeks ago.

Arezzo Acquires Majority Stake in Paris Texas Footwear

The question is: will Gisele next be stepping out in buzzy Milan, Italy-based Paris Texas boots? That could happen.

It was Emily Ratajkowski who put Paris Texas knee-high leather boots on the map in 2018 via Instagram. The brand was founded in 2015 by sisters Annamaria and Margherita Brivio.

Paris Texas shoes are sold at Bergdorf Goodman and Neiman Marcus in America. And of course, a particularly-exotic anthurium — the flower of the season —opens the latest Paris Texas shoes preview on IG.

In addition to the Paris Texas acquisition, the Arezzo & Co group will acquire a shoe factory in Tuscany. “This won’t support just Paris Texas’ growth, but we’ll also to start the production of Alexandre Birman shoes – made in Italy,” Alexandre Birman, Arezzo & Co.’s CEO and founder said during Paris Fashion Week.