Louis Vuitton News: Resort 2021 Campaign | World AIDS Day RED Sneaker | Mobile LV Shop
/
Malgosia Bela for Louis Vuitton resort 2021 campaign.
Louis Vuitton Creative Director Nicolas Nicolas Ghesquière shoots a new series of resort 2021 portraits in his photography studio on Quai Voltaire in Paris. The lineup includes Alicia Vikander, Clementine Balcaen, Ida Heiner, Malgosia Bela, Maryel Uchida, Metta Irebe, Mona Tougaard, and Natalia Vodianova.
Natalia Vodianova for Louis Vuitton resort 2021 campaign.
The resort 2021 campaign advances the use of the new SINCE 1854 jacquard, mixing LV’s founding date with Monogram flowers. The new jacquard was first introduced in the Fall 2020 collection and campaign.
World AIDS Day December 1, 2020
Louis Vuitton has again teamed up with RED, the global non-profit AIDS charity to support the ongoing efforts to manage and eventually eradicate AIDS. Launching on the Louis Vuitton website December 1, the Louis Vuitton I (RED) will donate $200 USD from each pair sold to the Global Fund to fight AIDS.
(RED), was founded by Bono and Bobby Shriver in 2006. To date the fund has generated over $650 million USD in the fight to support those affected by the disease, and now also backs efforts to mitigate the impact of the coronavirus pandemic on critical health services. Shop Holiday 2020 gifts at RED.
Louis Vuitton Traveling Boutique in New York, New Jersey and Connecticut
Photo: Courtesy of Louis Vuitton
Louis Vuitton’s global traveling boutique is now arriving in oversized driveways or streets with understanding neighbors in America’s tri-state region of New York, Connecticut and New Jersey. Vogue’s Steff Yotka shares her experience in What If the Louis Vuitton Store Came to You?
For repeat Louis Vuitton clients, the contents of the mobile store are selected to their taste—and in their size—providing the ultimate in customized at-home shopping. For a millennial Vogue editor, the Vuitton staff selected a range of womenswear from the 1854 signature collection, the latest gold and diamond jewelry from Francesca Amfitheatrof’s in-house collection, and an overdose of handbags, including Petite Malle bags from both Nicolas Ghesquière and Virgil Abloh. In the window stood a dress from Ghesquière’s most recent resort collection, A-line, with a graphic playing-card-inspired print, worn under a papery trench. “Do people try things on?” The answer is yes, the sales people can exit the trailer and shut the blinds, but when everything is selected in the shopper’s size, well, what’s the need?
Photo: Courtesy of Louis Vuitton PAUL WARCHOL
