Anna Ewers Is Cool, Impervious, Made to Exacting Standards in Alaïa WS2024 Campaign

Anna Ewers Is Cool, Impervious, Made to Exacting Standards in Alaïa WS2024 Campaign AOC Fashion

Comparing the Kaia Gerber Alaïa WS2023 campaign with Anna Ewer’s Alaïa [IG] a year later WS2024 images, words like ‘stern’ come to mind in the new campaign lensed by Sam Rock [IG].

In the tradition of Alaïa, WS 2023 Gerber evolved in the clothes to a place where she truly owned her own sensuality and sexual glamour.

The balance beam of the model owning the clothes versus its opposite state of the clothes owning the model seems to be in play in the new images.