FutureTracker| TIME magazine rarely puts the same cover story on its four global editions. The fact that Appel’s Steve Jobs is front and center on TIME all around the world shows the power and influence of Apple.
Apple products are female-centric friendly, a fact highlighted by Stephen Fry, writing The iPad Launch: Can Steve Jobs Do It Again?
The article is unusually ‘soft’ and personal for a TIME cover story but as Fry writes with an affection for iPad that only a long-time Mac user would understand. He also calls out the longstanding right brain, left brain disagreement between Mac and PC users.
Head of design for iPad, Jonathan Ive says “For us, it is all about refining and refining until it seems like there’s nothing between the user and the content they are interacting with.”
In a real sense, Macs become extensions of the users personality. In an ET sort of way, users embue their Macs with their own creative personality. Among PC and techno geeks, goosed-up tools win. The left-brain PC techno geeks make this a battle of brain-wiring dominance.
It amuses me to think that my partner for 10 years was a PC guy.