Scott Harrison's charity:water - A Modern Guy Goes Cultural Creative

NYTimes columnist Nicholas D. Kristof tells us a great story about Scott Harrison’s transition from a Modern self-absorbed guy to Cultural Creative activist. Besides sharing Scott’s personal journey, Kristoff tells us about Harrison’s sexy (his word), incredibly compelling organization charity:water.

In three years, he says, his group has raised $10 million (most of that last year alone) from 50,000 individual donors, providing clean water to nearly one million people in Africa and Asia.

Harrison is the marketing machine and a very important example of the NEW fundraiser, harnessing Modern business skills on behalf of Cultural Creative values.

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