Chopard Extends Luxury Brand Sustainability Drive To Chloe Sevigny's Handbag Inspo

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Chopard Extends Luxury Brand Sustainability Drive To Chloe Sevigny's Handbag Inspo

Swiss luxury jewelry and watchmaker Chopard has made another advancement in its commitment to sustainability with a handbag designed by award-winning actor Chloë Sevigny.

The geometrically-styled, highly-recognizable evening bag featuring a large heart overlapping the front and side panel, was inspired by “iconic images of the 1940s,” according to a Chopard release on Friday. The bag, sold in three colors, is made from calf-skin leather that is sustainably sourced and “fully traceable,” Chopard said.

For the Sevigny-designed “Green Carpet Collection” bag, which retails for $2,360, Chopard sought to not only trace the leather lineage, but also to work with the tannery on environmental management systems that ensure “all processes and resources, including water, waste, and energy were responsibility managed,” according to Green Carpet, sustainability expert Livia Firth’s Eco-Age. Reinforcement materials on the bag also are made from natural latex and vegetable tanned leather waste.

Adriana Lima Is Radiant In Chopard's 'Magical Setting' Collection, Lensed By Michael Schwartz

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Adriana Lima Is Radiant In Chopard's 'Magical Setting' Collection, Lensed By Michael Schwartz

What better place than Miami for Adriana Lima to showcase luxe jeweler Chopard’s new Magical Setting collection. Photographer Michael Schwartz captures the shimmering diamonds clustered in floral shapes in a unique, breakthrough collection of necklaces, earrings and rings. Elizabeth Sulcer styles Adriana with hair by Peter Gray and makeup by Georgi Sandev.

The skills of the maison's high jewellery department are put to task with this new setting, as the diamonds seem to be floating freely, with no links or claws holding them together. They come together in an explosion of sparkle, unencumbered by heavy metal prongs or claws, as if linked together by the tap of a wand. The collection features diamonds, blue sapphires from Sri Lanka, rubies from Mozambique and Madagascar, or emeralds from Colombia and Zambia. Each flower is anchored by a focal stone, that's surrounded by an array of precious gems. 

Related Jan 2019 articles: Glamour with a Conscience: With Chopard’s mission towards sustainable luxury in full swing, all that glitters is indeed (ethical) gold Portfolio

Caroline Scheufele Expands Chopard’s Commitment to Sustainable Luxury Whitewall

Chopard Adds Sustainable Garden of Paradise Fragrances To Growing Green Credentials

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Chopard Adds Sustainable Garden of Paradise Fragrances To Growing Green Credentials

The Financial Times How To Spend It Magazine turns our focus to eco-perfumes and an interesting entry into the fragrance category by watchmaker and jeweler Chopard's Garden of Paradise fragrances. 

Chopard was the first watchmaker and jeweller in the world to enable small scale mining communities to reach Fairmined certification as well as provide training, social welfare and environmental support. With a multi-year track record of high credibility in the sustainability sector, Chopard reaffirms its commitment to honoring both the earth and its everyday laborers toiling for the luxury market by introducing the first perfumes composed of ingredients from the Naturals Together programme.

Chopard first stepped out in the sustainable luxury sector at the 2013 Cannes Film Festival with the launch of the High Jewellery Green Carpet Collection, guided by Caroline Scheufele in partnership with Eco-Age and its creative Director Livia Firth. 

Arizona Muse Joins Julianne Moore In Celebrating Chopard's Move To 100% Ethical Gold

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Arizona Muse Joins Julianne Moore In Celebrating Chopard's Move To 100% Ethical Gold

Chopard made a landmark announcement on March 22 that by July 22, the Swiss maison will only use ethical gold in all its jewelry and watch creations. Long-time friends of Chopard including Colin and Livia Firth, Julianne Moore and Arizona Muse joined Chopard's Caroline Scheufele and Karl Friedrich Scheufele in making the announcement. 

The commitment to sustainability is a long one. More than 30 years ago Chopard brought all its jewelry-making processes in-house in order to guarantee control of every aspect of their relationship with miners as well as promises made to Chopard clients. 

In 2013 the Maison made the decision to invest directly in artisanal gold, to increase its availability to the larger market. The company has a long-standing relationship with Olivia and Colin Firth, who champion sustainability through their Green Carpet Collections. Chopard defines “ethical gold” as gold acquired from responsible sources that have been verified to meet international best practices. From July 2018 Chopard gold will be responsibly sourced from either artisanal small-scale mines in the Swiss Better Gold Association (SBGA), Fairmined and Fairtrade schemes, or from the RJC Chain of Custody gold through Chopard’s partnership with RJC-certified refineries.

Sustainability Gaining Major Credibility In Fashion Industry

Lupita Nyong'o, Margot Robbie and Emma Watson wore Calvin Klein gowns to the Met Gala, all designed as part of Livia Firth's Green Carpet Challenge.

Read in-depth: Sustainability Gaining Major Credibility in Fashion Industry

They were joined by supermodel Amber Valletta, who co-hosted the recent sustainable innovation summit in Copenhagen, wore H&M conscious couture to the Met.

Amber Valletta Co-hosts Copenhagen Fashion Industry Summit

Livia Firth's Green Carpet Influence Is Spreading

Livia Firth stepped out in Cannes this weekend, refusing to splurge on a new gown and wearing her mother's 1968 vintage coral dress once modelled by her mother in the Italian resort of Viareggio.  Last year, Firth launched her documentary 'The True Cost' Fashion Industry Documentary, featured on AOC one year ago today. 

In Cannes Livia dazzled in ethically-sourced emerald jewelry, a collaboration by Chopard and Gemfields, the world's leading producer of colored gemstones. Firth was not alone, joined by Julianne Moore, featured last week wearing Chopard for a David Roemer feature in Grazia Italia.

Moore's emerald earrings are part of the same Chopard and Gemfields collaboration with Llivia Firth.