Louis Vuitton Ambassador Michelle Williams Wearing LV, Lensed By LV Photographer Collier Schorr is Just Coincidence

Writing for the New York Times , fashion director and chief fashion critic Vanessa Friedman posts this headline: Vanity Fair's September Cover Sells Something. And Not Only What It SaysMichelle Williams, Louis Vuitton and the aesthetics of brand synergy. 

For starters, writes Friedman, the imagery of a makeup free, minimal and unadorned Williams is confrontational in its own way, reflecting the aesthetic of Vanity Fair's new editor Radhika Jones. The cover is a pivot away from Vanity Fair's prior days "kind of arch celebrity-meets-intellect fantasy."