RedTracker| Oprah Winfrey will end her daytime talk show “The Oprah Winfrey Show” in 2011 as she prepares to start a cable channel of her own. According to the NYTimes, Oprah will make the announcement on her show tomorrow, Friday.
Oprah will now pursue her coming cable channel OWN: The Oprah Winfrey Network, premiering in Jan. 2011, according to an anonymous source via the NYTimes.
OWN is a joint venture between her production company and the Discovery channel. Getting the channel off the ground has proved challenging amid management turnover and an uncertain advertising climate.