Bernard Arnault's Brand Strategy Supports New Consumer Values

Dots| We profile Bernard Arnault, probably the most influential luxury-goods tastemaker on the planet. With our focus on Smart Sensuality women — sensual brainiacs with heart — we believe that Bernard Arnault keenly understands the shifting values landscape among consumers and will move not only to sponsor creative talent, but also to pursue businesses that are eco-friendly, finely crafted, and devoted to philanthropy as part of their brand DNA.

Read on: Bernard Arnault: A Modern Tastemaker Exploring Our Cultural Creative Future.