SUMMARY: Anne Enke is a Fortune 500 women’s lifestyle trends researcher, sensual product design and marketing expert, and Internet website writer/entrepreneur, living in Philadelphia.
Anne helps clients and readers of her websites understand the demographic, attitudinal, and cultural issues that contribute to women’s lifestyle choices, and the products and services that support them. In particular, Anne focuses on a values-driven woman called the Smart Sensuality woman.
A 10-year veteran of Victoria’s Secret Stores, Anne Enke was a key player in building one of America’s most powerful women’s brands. After managing a $50 million business unit, Anne created the first product development unit at Victoria’s Secret, followed by the first fashion office and design studio. She also co-produced the first two VS fashion shows.
Anne left her position at Victoria’s Secret to focus more intimately on the evolution of women’s lifestyles in America, and around the world. Not a pure academic, Anne’s trends and analysis form the foundation for Fortune 100 clients’ business strategies and new business development.
In summer 2007 AnneofCarversville.com was launched as Anne’s personal journal. In spring 2009, the website, along with Sensuality News, broadened its focus to include challenges and hardships facing international women.
In 2010, Anne added fashion and style writing to her mix — wanting to speak directly to the Smart Sensuality consumer — about 65% women — with a holistic voice that speaks to her entire lifestyle and values mindset.
SensualityNews.com is repositioned to speak to consumers and business directly on marketing trends, fashion editorial and ad campaigns of an increasingly erotic nature. Sensuality News is not as intellectual as AOC.
In the summer of 2012 Anne launched her newest project GlamTribale jewelry. GlamTribale jewelry is a sophisticated mix of style, 70% sustainable or recycled design, international craftsmanship, philanthropy and activism for women’s rights. GlamTribale joins other progressive job creators in promoting a fair-trade wage business model for our American artisans and support staff.
Read our January 31, 2011 and November 2010 Anne of Carversville & Sensuality News website study and current statistics: